#Shared with love

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Hello, I’m back! I haven’t posted since last October… shameful! But I found out with great pleasure that people were missing it and asked me how it was going and it encouraged me to get back to it. So this is me again, stronger than ever, focused and determined to make 2014 a year to remember!

This week, I took a trip to Maastricht to visit a good friend of mine I met in Copenhagen. We haven’t seen each other in a year! Long distance friendship… not easy! But this time my friend was launching a very special event and I wanted to be there for the occasion. Her name is Greta, she is Italian with German mother tongue, a good combination of Mediterranean exotic vibes and central European style. She speaks 4 languages fluently and can convince anybody to do something just by smiling to them. Power smile (smile more often #resolution2014)! Anyway, she is living in Maastricht for now, cute little city in the South of Holland, right in between Belgium and Germany, very international student place and apparently the right one to start a company. During her studies of Entrepreneurship, she decided it was time to make everything she learned into practice and take action (more action #resolution2014). She combined her passion for beautiful jewellery and networking because there isn’t a thing that keeps her for NOT talking to people, she’s a natural (more networking #resolution2014). She managed to get surrounded by generous and open minded people and convinced them (with power smile) to follow her idea. This is how, last month, she launched her fist event in a Maastricht jewellery shop, Clio, which owner is one of the most kind and funny person I’ve met. Mutual benefits from each part: she needs a venue, he could use new customers. Girls attended the event, she likes to call them – “the Circle of Brilliance”, and inevitably started networking and buying jewellery pieces. Because let’s be honest, talking and shopping are two things we girls all love. The idea is a concept of sharing and gathering together once in a while to network (because we are all entrepreneurial minded of course). Once you’ve purchased a piece, you are able to exchange it up to three times at the shop during the organized events to try a new one. This is a trial version. The actual one would take place on line, with carefully selected young talented unknown designers to be sold on the platform. Once you’re a member, you can chose a piece, receive it at home, and if you want to exchange it at any time you are able to do it by sending it back. On the other end, if you love this piece so much, you can also purchase it. A concept of shared platform -“Joyelle shared with love”- enables you to try new pieces often and share your experience with others. What a great idea ! I can’t wait to try it. In the meantime, you can still attend the “last” event that will take place on Thursday, Feb 13th at Clio jewellery shop – Sint Amorsplein 11, Maastricht and have the chance to chat with this amazing, visionary woman and get a clearer idea of what Joyelle means to her. (below: Cafe Zondag) Jewels: 5 octobre, Isabel Marant, Gem Kingdom, Gabriel Guevara

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6 thoughts on “#Shared with love

  1. You really captured the essence of Greta in such a great way along with her actions she is taking in launching Joyelle! And the pictures are amazing!

  2. Reblogged this on Yin x Yang and commented:
    Dear friend Bergère Inrock posting about Joyelle’s developments – Joyelle is shifting the focus of jewellery as status symbol to its use, design and wear!

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